A recent internal analysis found that "deeply engaged" car shoppers use Edmunds.com more than any other 3rd party automotive site. The analysis also found that 90 percent of visitors who submit a lead through Edmunds.com purchase a vehicle within 70 days
"Visitors to our website clearly want to know what the "True Market Value" is for their trade-in. Customers using our website to find out instantly what Edmunds says the value of their trade is has quickly become our number one source of all leads with our highest closing ratio!"
-- Paul Passerelli
"Edmunds.com Integrates Vehicle Data with New Online Dealer Pricing Tool"
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